Pozzato and Bikeen, an ever-stronger relationship

13.05.2022
3 min
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A new and important piece has been added to the story of Bikeen, an entrepreneurial reality born in 2020 with a very specific objective: create the largest European channel dedicated to the sale and assistance of used and zero KM bikes. Provide greater visibility to retailers and professionals through the network of rental locations and value-added services for the benefit of cycle tourists. 

Last year we told you how Bikeen had identified in Philip Pozzato the figure of an ambassador capable of giving visibility to the projectAfter just under a year, here comes new and even more significant news: Pozzato joins Bikeen as a partner.

Bikeen home page
Bikeen is a startup dedicated to the sale and service of used, zero-mile bikes.
Bikeen home page
Bikeen is a startup dedicated to the sale and service of used, zero-mile bikes.

First contacts in 2021

The first contacts date back to early 2021 when Marco Ferron, Giambattista Callegari, and Gianluca Galliano, Bikeen's majority shareholders, had the opportunity to present their young company to Pozzato. They were looking for someone who could best promote and represent their startup.. Facilitated by their shared Vicenza origins, they immediately found in Filippo the ideal person to represent the brand and share its corporate values.

It took just a few months of fruitful collaboration to lead to Pozzato joining the Bikeen shareholder base today. 

Pozzato himself was the first to explain the reasons behind his decision: «I chose to join Bikeen – he declares – because I think it is an entrepreneurial project with very interesting growth prospects.I see in it the ability to combine vocation with innovation. I see the courage to embrace the challenges and opportunities of new technologies and the passion for cyclingA medium that in recent years has been experiencing a historic moment due to the enormous appeal it exerts across all age groups and user categories."

Filippo Pozzato with Marco Ferron, Giambattista Callegari, and Gianluca Galliano, majority shareholders of Bikeen
Filippo Pozzato with Marco Ferron, Giambattista Callegari, and Gianluca Galliano, majority shareholders of Bikeen

Experience at the service of the project

Growing a startup requires commitment, dedication, and a far-sighted entrepreneurial vision to embrace the skills and experiences that will ensure its development. 

His long experience in the world of professional cycling, his desire to always challenge himself, his values ​​and his entrepreneurial ability they convinced the Bikeen members to want Filippo Pozzato at their side, first as a testimonial and now as a partner.

Gianluca Galliano and Marco Ferron, founding members together with the other members Paolo Fiorini, Gianmaria Bertetto and Gianbattista Callegari, welcomed Pozzato's entry with these words: «Bikeen is an incubator of passion because we are the first to believe in the value of this means of transportIt's not just about two wheels: inside there are goals, challenges, effort, desires, freedom. It's an entrepreneurial, digital, all-Italian project and we recognized in Filippo, as well as the right face to represent the image of our company and to increase its brand awareness, also a valuable partner with great entrepreneurial skills."

Bikeen