Alé has recently signed a significant technical sponsorship partnership with the German women's team Pro Continental Ceratizit-WNT. The Veronese brand thus places its experience at the complete disposal of the women's team itself and the recognized “know-how” regarding the design and production of highly technical garments dedicated to female cyclists. The official debut of the Ceratizit-WNT team with the new Alè kit will be at Tour de France Women's cycling. Which will start from Clermont-Ferrand and is scheduled for Sunday 23rd to Sunday 30th July.
Managed by former professional Dirk Baldinger, together with Fortunato Lacquaniti, Steffen Radochla and Steven Sergeant, the Ceratizit-WNT team has an international roster of sixteen athletes. Among them, the reigning French time trial champion Cédrine Kerbaol and the Luxembourg time trial champion Nina Berton. Added to these are the Italians Martina e Arianna Fidanza and the German Olympic champions (gold at Tokyo 2020 in the team pursuit) Franziska Brausse and Lisa Brennauer.
As is customary for Alé when it comes to supplying and supporting pro teams, The garments supplied to the Ceratizit-WNT team are part of the PR-R line, or rather the collection that the same knitwear factory coordinated by Alessia Piccolo dedicates expressly to elite cycling. Ergonomic cuts, flat seams, raw-cut sleeves and “hi-tech” fabrics These are the hallmarks of the new livery, which features the team's classic colors: light blue fading to navy with red sleeves and collar.
Commitment and technicality
Alé has always paid great attention to women on bikes and offers the team its vast experience in designing and producing garments dedicated to female cyclists. In fact, a large part of the Verona-based company's catalogue is designed for women.With products specifically designed for the female morphology. Pads specifically tailored to the female anatomy, as well as a unique creative offering for graphic design and fashion choices.
«Alé returns alongside a professional women's team – said Alessia Piccolo, CEO of APG, the company to which Alé it's over – and it fills us with joy. In the past, as is known, we have taken a team to the top division UCIToday, together with this new team, we have big plans for the near future. Ceratizit-WNT is a great team, made up of a group of very strong athletes, both in terms of skill and ability, and hailing from different European countries. Furthermore, on this team we find some friends with whom we have collaborated very well in the past, such as sports director Lacquaniti.
«We have always given great importance to women's cycling, and for us this is another step forward in providing further support to the movement. We will capitalize on all the valuable feedback from the athletes to provide everyday cyclists with increasingly high-performance clothing that meets their specific needs."
«It's exciting for our whole group – replied Dirk Baldinger, Assistant Team Manager and head of the team's Sporting Direction – to reach our second participation in the Women's cycling's Tour de FranceAnd we're getting there with a beautiful new livery. As a brand, Alé has always shown a strong commitment to women's cycling. From the moment we began to imagine this partnership, it was immediately clear that it would represent an added value for the team. We hope to be able to highlight
