Alessandro “Alejet” Petacchi is the new brand and product ambassador for Ursus, the well-known Italian manufacturer of high-end and ultra-high-end cycling components. And to inaugurate his role in the best possible way, Petacchi recently visited the beautiful Ursus headquarters in Rosà (Vicenza): The company's new headquarters, which pays attention to work rationality but also to environmental sustainability..


The visit to the headquarters
One of the greatest sprinters of recent decades has joined the distinguished ranks of Ursus ambassadors. Petacchi was welcomed to the company during this first visit, coinciding with the Giro d'Italia's passage through Veneto (Petacchi is a technical commentator for Rai). Mirko Ferronato, CEO of Ursus. During this first meeting, Petacchi was intrigued by the technologies used to design and build the Ursus wheels and handlebars. Products intended for both competitive cyclists and those who cycle in their free time.
"We are truly very happy and satisfied to have had the opportunity to launch this important collaboration with Alessandro Petacchi," said Ferronato, "a champion I have always admired, both from a purely sporting point of view but also on a character and human level. Petacchi knows a thing or two about speed and smoothness.…And this collaboration opportunity will be invaluable for us, allowing us to capitalize on his technical advice. Our ambassadors include champions from multiple disciplines, but today we're very proud to include one of the fastest men cycling has ever produced: 187 career victories, including one Milan-Sanremo, 22 stages at the Giro d'Italia, 6 at the Tour de France and 20 at the Vuelta are no small feat.».


Quality and safety
And for your bike rides, Petacchi chose Miura carbon wheels TC47 Disc and Miura TC37 Disc: aerodynamic, perfectly balanced and characterised by the provision of high-smoothness bearings. These wheels stand out for being suitable for any type of route. The medium profile of the rim, designed following the aerodynamics of the NACA 0027 profile, allows cyclists who love mixed routes to always pedal at maximum performance. The particular arrangement of the carbon fiber also allows for check the distribution of the material so that the rim is always perfectly balanced.
As for speed, The Miura TC47 Disc features the new Ursus aluminum hub model., with extremely smooth ball bearings, meticulously assembled by hand directly in the company and checked with special optical control machines before being mounted inside the wheels.


Furthermore, last but not least, Ursus is committed to providing its customers with the best technical solutions while also increasing road safety.For this reason, even the stickers applied to the rims are becoming a safety tool. Each label is printed on a high-visibility reflective base so you can always be recognized on the road.