The lights have not yet completely gone out on the Giro d'Italia which saw our Giulio Pellizzari Among the leading lights of the Giro d'Italia. Over the three weeks of the race, the very young athlete from VF Group-Bardiani CSF-Faizanè, in addition to making a name for himself, gave significant visibility to the team's technical partners. Among these is Briko, which has been providing the team led by Bruno and Roberto Reverberi with a helmet and glasses for several seasons.
A few days after the conclusion of the Giro d'Italia, Briko itself took the lead by formalizing a highly prestigious partnership. Niki Terpstra has become the new ambassador for Briko helmets and glasses..
From road to gravel
All cycling enthusiasts know Terpstra well. The former Dutch professional enjoyed a long career spanning from 2007 to 2022Often at the service of his captains, he was able to carve out days of individual glory, managing to win a Paris-Roubaix, a Tour of Flanders, three national road titles, an E3 Harelbeke and an Eneco Tour.
Like many of his former teammates, after his road career ended, instead of hanging up his bike he was struck by a "disease" called gravel. Since 2023, The Dutchman, originally from Beverwijk, has embarked on a new path in the world of off-road cycling, which led him to debut at the UCI Gravel World Series and the Gravel World Championships.
Briko Passion
When it came to becoming an ambassador, Terpstra revealed that his bond with Briko dates back to his childhood and his debut on two wheels. At that time, his Italian idols were wearing Detectors, a model of glasses that became so iconic that Briko decided to reintroduce them to the general public last year. Here's a curious anecdote from Terpstra himself, which we've taken from the official Briko channels.
«My uncles – he said – promised me to give me a pair of Briko glasses if I won a regional competition, and that's what happened…I was so happy. This anecdote came back to me recently, shortly after I started my gravel journey. I saw that Briko was presenting the iconic model Detector and so we got in touch to develop a partnership."
Top products
In his new adventure in the world of gravel, Terpstra will be able to count on the support of the following Briko products: the Mach 4 and Aero Plus helmets, and the Detector and Taiga glasses.
Mach 4 is a helmet that stands out for its aerodynamic and ventilation featuresThe helmet's almost entirely closed shell improves aerodynamics. However, thanks to the front vents and internal air ducts, it maintains and ensures excellent ventilation.
Aero Plus is a helmet designed with a double shell and 12 air vents to ensure excellent resistance and ventilation. Thanks to its robust construction, it is also suitable for gravel riding.
Speaking of glasses, we couldn't miss the Detector in the equipment used in Terpstra (Glasses worn by Terpstra himself in the opening photo). The aerodynamic shape design offers a comfortable fit and maximum protection in all conditions.
Moving on to the Taiga, we are faced with highly technical glasses. It offers the possibility of removing the lens panel with a simple magnetic mechanism, to promote ventilation when pedaling uphill, but at the same time offer maximum protection from rain, wind, and dirt. Made of ultra-light TR90, the frame features an attractive and aggressive design. The cylindrical lens, with Full Revo mirroring, offers an excellent field of vision, while the anti-fog treatment ensures constant clarity. This model also offers extreme grip in any conditions, thanks to the rubber-coated temples and nose.
