In the last few days the team Groupama-FDJ, the training directed by Marc Madiot, has defined a technical partnership agreement with the Julbo brand. This is a multi-year agreement characterized by two distinct stagesStarting next year, Pinot and his teammates will be wearing Julbo helmets, while in 2024 they will also be wearing glasses. The situation is different for the French team's continental lineup, which, to be clear, has dominated the international scene this year with lenny martinez, Romain Gregory and Lorenzo Germani. The continental team's riders will be using Julbo helmets and glasses starting next year..
French excellences
The agreement between Julbo and Groupama-FDJ can rightfully be considered a meeting of two French excellences. If on one hand we have a "historic" team of transalpine cycling, on the other we have a company with 134 years of experience, having been founded in 1888 in the Jura department, in what can be considered the home of the French eyewear industry.
While retaining the family spirit of its origins, Today Julbo is a brand with an international reach capable of offering the market high-tech products ranging from mountaineering to skiing in all its disciplines and facets. Today, it also offers high-end eyewear for sailing, running, enduro, and, of course, road cycling.
The first was Gaudu
The collaboration between Julbo and Groupama-FDJ is not entirely new. Since 2021, David Gaudu, one of the most promising athletes in the French team, has been using Julbo glassesGiven his vision problems, Julbo created glasses for him with corrective lenses using its proven RX Lab system.
Lenny Martinez, star of the continental team and ready to make his debut in the WorldTour, was already using Julbo glasses this season.
A word from the managers
The agreement with Groupama-FDJ represents a significant moment in the company's history. This is confirmed by the initial statements released by Christophe Beaud, Julbo's CEO.
«The partnership with Groupama-FDJ – he explains – marks a new milestone in the history of our brandIt's the result of a strategy implemented over a long period of time. We started out making mountaineering glasses. We later diversified our business into sailing, freeride skiing, Nordic skiing, trail running, enduro, and mountain biking. After becoming official suppliers of L'Etape du Tour, now let's turn our attention to road cyclingWe have developed the ideal products for this sport and now is the right time for us."
Marc Madiot, General Manager of Groupama-FDJ, expressed his satisfaction with the new technical partnership.
"On behalf of the entire Groupama-FDJ cycling team," he said, "I'm particularly proud to announce this collaboration with the Julbo brand. Supporting French innovation is in our team's DNA, and Julbo is based in our region, the Jura. Like our team, it is a family business that has grown through its sporting experiences.Our partnership is more than just a sponsorship. This is a true collaboration, a sharing of expertise between our two research and development teams., in order to produce the most efficient equipment and the best possible results for our riders."
