The 2024 season represents a truly significant year for GSG: it marks the prestigious milestone of its first forty years of professional history. Founded in 1984 by Simone Fraccaro, a former professional road and track cyclist (pictured above with Francesco Moser), GSG has built a solid reputation in the production of 100% Made in Italy cycling clothing.
GSG, an acronym for Giessegi, was born from the intuition and experience of Simone Fraccaro. After a successful sports career, alongside champions like Francesco Moser and Giuseppe Saronni, Fraccaro transferred his passion and expertise to technical cycling apparel. The Treviso-based company has grown thanks to a highly specialized team in the textile and sports sector, dedicated to meeting the needs of cyclists with high-quality and reliable products.
Innovation and quality
From the very beginning, GSG has paid great attention to the quality of its materials and attention to technical details. In-house production, which manages every single stage of the process—from the purchase of raw materials to the creation of the finished garment—guarantees rigorous control of the quality. quality. The reliability of the products is confirmed by numerous tests conducted by cyclists professionals, which ensure that each garment meets the highest expectations.
To celebrate its 40th anniversary, GSG has launched a jersey that blends the graphics of some of the many professional teams it has sponsored over the decades. This limited edition features a truly unique design and is available in three color variations., developed on a high-performance, high-end model. A jersey that stands out for several innovative features such as the use of lightweight, sustainable, and quick-drying mesh fabrics. Added to these are the aerodynamic cuts on the sleeves and front, the anatomical construction designed to ensure superior comfort, even over long distances.
A look into the future
Over the years, GSG has evolved its production techniques, designs, and materials, while maintaining its passion for cycling. The company continues to innovate and improve, remaining faithful to the mission of offering customers the best possible 100% Made in Italy clothing.
Simone Fraccaro and his team look to the future with the intention of continuing to grow and innovate, keeping alive the tradition of excellence that has characterized GSG since its inception.
"The coming years," Simone Fraccaro told bici.PRO, "will be dedicated to further strengthening the brand's presence on the global market, always with a keen eye on quality and the needs of cyclists. This year GSG celebrates forty years of history, innovation, and passion for cycling.With an unwavering commitment to quality and innovation, the company continues to set a benchmark in the world of technical cycling apparel. The milestone of forty years is not just a moment of celebration for all of us, but also the opportunity to look forward and continue to improve, bringing the best in cycling clothing to professionals and enthusiasts around the world."
