The cycling world is currently experiencing one of the most anticipated events of the year: the Tour de France. For the Veneto-based wheel and component manufacturer Ursus, This event marks a significant return to the roads of the Grande Boucle, thanks to the partnership with the Team Picnic-PostNLThe goal is clear: to replicate the stage success achieved at the Giro d'Italia. Consolidating the excellent feedback collected by PROXIMA Team Edition wheels, authentic flagship of Ursus production.
Ursus is lining up alongside Team Picnic-PostNL, marking a return to the most prestigious stage race, but also a first in the WorldTour. After her experiences between 2020 and 2021 with Team Total Energies, 2025 represents a unique opportunity for Ursus to write a new page in its history, aiming for the first overall stage victory at the Tour de France.
The ambition is palpable, as is natural when competing on the biggest stage in world cycling. However, Ursus and Picnic-PostNL face this challenge with conviction and self-confidence. The recent Giro d'Italia demonstrated the potential of the Dutch team, capable of surprising with Casper Van Uden's sprint victory in Lecce. This success has highlighted not only the determination of the team, but also the quality of the technical means at their disposal, first and foremost the Ursus carbon wheels PROXIMA Team Edition.
While stage victories will be a priority for Team Picnic-PostNL, attention will also be focused on the general classification. Young riders British talent Oscar Onley, fresh from a strong performance at the Tour de Suisse, will have the opportunity to test himself with an eye on the overall. In the sprints, Tobias Lund Andresen and Pavel Bittner will try to emulate the exploit of Casper Van Uden, aiming to replicate their success in the sprint. For the more challenging stages, the team will be able to count on riders like Warren Barguil, who already wore the polka-dot jersey at the Tour, and Frank Van den Broek. Tim Naberman, Sean Flynn and Niklas Märkl complete the roster., all ready to give their contribution to the team's goals.
Technology at the service of performance
The PROXIMA Team Edition wheels are the result of Ursus engineering, developed with the aim of optimally combining lightness, reliability and smoothness. These three features are crucial in modern cycling, ensuring maximum responsiveness and stability., as well as excellent versatility of use in all conditions.
Available in four versions with 35, 40, 50 and 60 mm profiles, the carbon fibre wheels with unidirectional finish feature a 23 mm internal channel. This configuration allows you to accommodate tires starting from 28 mm, both in tubeless and traditional inner tube versions, offering flexibility and adaptability to the different needs of riders and routes.
The heart of the PROXIMA Team Edition is the exclusive U-RS Xeramik hub. Made from Ergal AI 7075 aluminum alloy and equipped with ceramic bearings, it ensures superior smoothness and responsiveness. Added to this is the “minihook” technology, which optimizes rim weight and tire retention, significantly improving stability and cornering grip, key aspects for safety and high-speed performance.
#BehindTheRace:
As already experienced during the Giro d'Italia, Ursus will also continue to offer its followers an exclusive look behind the scenes of the race. The #BehindTheRace project will also continue on French roads, thanks to the lens of the Poci's Pix photography crewThis immersive story will be developed in three weekly episodes, with special content available on Ursus's social media profiles (Instagram and Facebook) and through the official newsletter (by registering at ursus.it). This is an unmissable opportunity for fans to experience the Tour de France from a unique and up-close perspective.
Ursus's return to the Tour de France promises to be a key event for the Italian company. Will PROXIMA Team Edition wheels and Team Picnic-PostNL take a stage victory? and to leave his mark on the history of the Grande Boucle?
