For the second consecutive year, Trek has decided to support World Bicycle Relief in its fundraising campaign. aimed at providing a reliable means of transport, in this specific case a bicycle, to rural and disadvantaged communities around the worldOnce again, the Buffalo Bike, the model that Trek named “Bike of the Year” last year, will be at the center of the initiative. La Buffalo Bike It is a sturdy, simply designed and easy to maintain bicycle, with the ability to transport people and heavy loads over long distances and rough terrain.
Getting through 2021
La collaboration between Trek and World Bicycle Relief led to global fundraising of $1,8 million in 2021For 2022, the goal is to exceed that figure, reaching $2,5 million by the end of the year. For all donations arriving through the dedicated page on the official website, Trek or through an official dealer, Trek will double donations made up to $500.00..
Bob Burns, Vice President of Advocacy at Trek Bicycle, commented on the renewed collaboration with World Bicycle Relief: «Thanks to the collaboration with World Bicycle Relief, We were able to exceed our fundraising goal in 2021 and provided 11.000 Buffalo Bikes to communities in Africa and South America. We're setting even higher goals this year to bring more Buffalo Bikes into communities, helping more recipients overcome the distance challenge and achieve independence."
A historic collaboration
Trek and World Bicycle Relief have been collaborating for several years, dating back to 2005, when the organization was founded. Trek has since worked alongside World Bicycle Relief to design the first Buffalo Bike prototype.Thanks to this particular bicycle model, every day, students, healthcare workers, farmers, and entrepreneurs are able to get their communities moving independently.
The bicycles come assembled and distributed locally through various program representatives, trained to provide quality maintenance and support and help create a sustainable infrastructure.
In support of women
Thanks to the Buffalo Bikes that will be donated through the new fundraising campaign, it will be possible to give concrete support for many women and girls who still live in difficult contexts throughout the world today.
Johanna Vega, Program Manager for World Bicycle Relief in Colombia, described the impact that World Bicycle Relief and Buffalo Bike have had on the villages around her: «Women's cycling and girls who were once stressed, exhausted, late for school, They can now reduce transport times by more than half, strengthen their confidence and not abandon the school system. The Buffalo Bike has been a turning point for all these communities."
To date, World Bicycle Relief has delivered more than 675.000 bicycles and trained more than 2.700 field mechanics in Africa, Southeast Asia and South AmericaPlease remember that World Bicycle Relief is a nonprofit organization. It is registered in the United States, Canada, the United Kingdom, Germany, Switzerland, and Australia and has assembly facilities in Colombia, Kenya, Malawi, Zambia, and Zimbabwe.
The fundraising campaign started on November 7th and will end on December 31st, 2022.
