Valcismon Manufacturing, the Belluno industrial group to which the brands belong Castelli, Sportful and Karpos, recently inaugurated a beautiful and futuristic "megastore" in Seren del Grappa (at the Rondò Santa Lucia). At the inaugural event, strictly by invitation, Institutions, authorities, journalists, personalities from the world of television and sport participated, as well as true friends of the Cremonese family.
Giordano Cremonese, the founder, symbolically cut the ribbon on this multi-brand store, while his sons Alessio and Alberto hosted the event. The two are respectively CEO and President of the Manifattura Valcismon groupTogether with Massimiliano Monti, a member of both the Board of Directors and Equinox: the Fund that became a shareholder in 2019.
The dream comes true…
«Finally – declared Alberto Cremonese, President of the Manifattura Valcismon Group – what seemed like a dream ten years ago is now coming true and becoming realityBorn as a simple spinning mill, and locally known as La Sportful, In 75 years of activity, Manifattura Valcismon has become a global reference point for technical sportswear for cycling..
Today we are present in 75 countries around the world, with over 250 employees and through six subsidiariesWe felt it was our duty to express this growth path also through a new corporate image."
"One of the drivers of this growth," retorted Massimiliano Monti, advisor to the Equinox Fund, "is the group's strategy. This includes the new MVC Store project. The latter represents both a real hub for sportsmen as an ideal place to promote the sustainable development of the Feltre area."
A meeting point for sportsmen
As anticipated, Some important sports champions also took advantage of this important occasion to greet the Cremonese family. Including: Juri Chechi, Gabriella Paruzzi, Silvio Fauner, Antonio Rossi, mountaineer Marco Confortola, as well as television personalities such as Red Canzian and Marino Bartoletti.
The new MVC Store – designed and built with environmental and energy sustainability criteria – was conceived, also by virtue of its strategic position, to become a true interregional meeting point for outdoor sports enthusiasts: cycling, mountaineering, climbing and cross-country skiing above all.
Inside the store there is a "corner" dedicated to clothing Castelli The refreshment point makes the store perfect as a meeting place Here, instead, the space dedicated to Karpos
In the store there is a "corner" dedicated to clothing Castelli The refreshment point makes the store perfect as a meeting place Here is also the space dedicated to Karpos
The total surface area of the “shop” is 1.500 m2 (!), showers and changing rooms have been planned and even charging stations for e-bikesThe MVC Store is open Monday to Friday from 9:00 am to 12:30 pm and from 3:00 pm to 8:00 pm. On Saturdays and Sundays, it is open continuously from 9:00 am to 8:00 pm.
