Ineos changes skin: Ganna and his teammates are teaming up with Bioracer.

It was May when the word spread that The team INEOS Grenadiers would no longer collaborate with Castelli for the creation of racing suitsThe friction had probably become too much and the two companies decided to separate. And while the Italian brand moved to Deceuninck-Quick Step, the British squadron has switched to the Bioracer brand, a very strong Belgian reality.

Stylistic coherence

For the British squadron The end of 2021 and the beginning of 2022 were therefore harbingers of plenty of news. First the change of braking system, with the finally arrival of the Dogma F with disc brakes. And now the clothing kit.

The new design might feel like it's not too far from the previous one. The key features are the textured effect on the characteristic red line on the back of the shirt, new Flag blue and Brigade red stripes on the shoulders and 3D processing on the sleeves to improve aerodynamics.

Internal production

For the launch, the following have been chosen: Filippo Ganna, Tom Pidcock and Richard Carapaz, protagonists of a photo shoot that makes the search for speed its common threadThe new kit was produced internally, as Bioracer, a company that has been operating in the sector for 30 years and has several production sites around the world, has the entire supply chain, starting from the selection and design of the fabrics and arriving at the wind tunnel.

Search for speed

Sir Dave Brailsford, Chief Executive of INEOS Grenadiers, had very flattering words: «I have known Bioracer for a long time and have always admired what they do and how they do it.I always hoped and believed that one day we would work together, so I'm really happy that day has come. The philosophy behind their work revolves around pure and simple speed, with the athletes at the centre.We share a common sense of adventure, a desire to innovate and do things differently, but above all, a passion for running and racing. We can't wait to write a new chapter of success together and bring this fantastic kit to the road in 2022 with our Grenadier spirit."

Laboratory team

Danny Segers, CEO of Bioracer, echoed Brailsford's comments. "Our growing ambition," he said, "requires a more active role in the spotlight. Together with the best Grand Tour team of the last decade, We will continue to push the boundaries of cycling performance further and further. INEOS Grenadiers riders stand out in the international peloton all year round, so we'll definitely see the Bioracer logo on stage many times. As we play a leading role in the sportswear revolution, we'll translate the developments inspired by this into production of cycling clothing for millions of Bioracer cyclists around the world».

The new adventure will obviously begin on January 1st. For those who love to dress in the team colors, the new kit is already available to order on team website and on Bioracer ShopIn Italy, the official distributor of Bioracer, including the Ineos collection, will be Aslan Tech (italian@bioracer.com).